Kevin Patrick, Author at KP Innovations

The most expensive piece of apparel your company will ever buy is the one that stays in the box because nobody wants to wear it. Most leaders have…

Your corporate gift closet isn’t a fulfillment strategy; it’s a graveyard for your brand’s reputation. It’s frustrating to watch your team manually…

The most expensive giveaway you’ll ever buy is the one that ends up in a convention center trash can. You’ve likely felt the frustration of watching…

Most corporate golf outings are essentially a graveyard for forgotten logos. You’ve likely seen the discard bins filled with cheap plastic tees and…

What if your company’s branded merchandise was treated with the same strategic rigor as your digital marketing budget, rather than a disorganized…

If 65% of your workforce reported receiving zero recognition in the past year, why is your team still investing in generic trophies that eventually…

Your office closet shouldn’t be a graveyard for expensive fabric and outdated logos. Many leaders invest in custom corporate polos for business…

Your “swag closet” isn’t a storage solution; it’s a graveyard for your marketing budget. Most organizations treat merchandise as a last-minute line…

Your corporate apparel shouldn’t be a tax-deductible way to fill a landfill. Research shows that 90% of people who receive a promotional product…

Your physical territory at an outdoor activation isn’t just a place to hide from the sun; it’s the most high-impact, underutilized media channel in…

Author: Kevin Patrick